EMHS Obesity Grant Reaches More Than 40,000 Children | Business
Anthem Blue Cross Award Helps in Seven Maine Counties
BREWER, ME – (July 2, 2012) – When EMHS received the Anthem Blue Cross and Blue Shield Foundation Youth Health Lifestyle Program (YHLP) grant two years ago, the hope was to touch 10,000 children across the Eastern Maine Healthcare Systems service area. Instead, the program reached more than 40,000 children in a seven country area. Here are a few highlights from the grant:
• Ten healthcare practices and their providers were trained about Let's Go! to have meaningful conversations with families about weight and healthy behaviors. They were also provided with Let's Go! Tool kits free of charge.
• Funding was used to support a physician’s time to help train other physicians.
• "Healthy Favorite Cookbooks" which provided recipes and tools for healthy eating, shopping, and meal planning, were given to 2,500 children and families.
• Seven community partners received mini-grant funding to expand the awareness of 5210 Let's Go! In their communities, these funds supported the development of an educational brochure, support of family educational sessions, promotion of healthy lifestyle behaviors in tandem with already standing programs, and purchase of materials and resources for child care providers.
The Youth Health Lifestyle Program was created in 2008 as a childhood obesity prevention project. The program uses easy to remember consistent healthy lifestyle messaging throughout our communities in the form of 5-2-1-0: Five or more fruits and vegetables; two hours or less of screen time; one or more hours of physical activity; and zero sugary drinks, more water and low-fat milk.
Through the grant, EMHS has provided much needed resources and tools to children in Aroostook, Washington, Kennebec, Hancock, Piscataquis, Penobscot, and Somerset counties. To learn more about YHLP and 5-2-1-0, visit: www.emh.org/5210.